Episode 46

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Published on:

26th Apr 2023

The Power of Data Metrics and Accountability

Did someone tell you that simply tracking demographics and services provided is enough for your nonprofit's success? Think again!

Developing a data-driven culture in a nonprofit is essential for effective impact measurement. In this episode of The Intentional Fundraiser Podcast, Sheri Chaney Jones highlights the role of leadership and the positive influence of professionals with corporate backgrounds in fostering this culture. By prioritizing impact measurement, organizations can better serve their beneficiaries and impress donors.

In this episode, you will be able to:

  • Comprehend the crucial role of impact measurement for nonprofits.
  • Differentiate between outputs and outcomes in organizational success.
  • Delve into how technology shapes a data-centric organizational culture.
  • Uncover the relationship between trust-based philanthropy and responsibility.
  • Identify opportunities for effective partnership and fundraising strategies.


Our special guest is Sheri Chaney Jones

With a wealth of experience in creating positive change through data and measurement, Sheri Chaney Jones is a leading voice in the nonprofit, foundation, and government sectors. As an author, professor, and international expert, Sheri has spent two decades refining her approach to data and impact measurement. She founded Measurement Resources Company in 2010, a national firm dedicated to increasing the capacity of nonprofit and government organizations. Sheri is also deeply committed to women's equity and the advancement of girls, having served as the past president of the Columbus Chapter of the National Association of Women Business Owners and as a commissioner for the Columbus Women's Commission for the Mayor's office.


RESOURCES MENTIONED IN THIS EPISODE

Impact & Excellence: Data-Driven Strategies for Aligning Mission, Culture and Performance in Nonprofit and Government Organizations by Sheri Chaney Jones

Leap of Reason: Managing to Outcomes in an Era of Scarcity Paperback by Mario Morino

Nonprofit Technology Conference


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THANK YOU TO OUR SPONSOR

Thank you to our friends at Bloomerang for being a sponsor of The Intentional Fundraiser podcast.

Bloomerang gathers the best tools, resources, and people in a single place and, through its donor management platform, empowers nonprofit organizations like yours to carry out their missions.

Learn how First Tee of Greater Akron doubled its unique donors, improved donor stewardship, and raised more funds in the first year with Bloomerang.


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CONNECT WITH TAMMY ZONKER ON SOCIAL

You can also connect with Tammy on Twitter and Instagram at @tammyzonker, and on LinkedIn.


TAKE YOUR FUNDRAISING RESULTS TO THE NEXT LEVEL

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About the Podcast

The Intentional Fundraiser Podcast
Welcome to The Intentional Fundraiser Podcast. I'm your host, Tammy Zonker, and I'm thrilled you're here.

I've spent nearly three decades specializing in major gifts. I’ve seen how major gifts often form the backbone of an organization’s financial stability, and yet, I know many of us find this area particularly challenging. Time and again, I’ve been approached by fundraisers and nonprofit leaders eager to establish or supercharge their major gift programs. It’s become crystal clear that there’s a growing hunger for training and expertise in this area.

I’ve had the incredible privilege of working with nonprofits from all around the world helping organizations collectively raise nearly one billion dollars. During this time, I’ve developed strategies and tools that have consistently helped organizations transition their mid-level donors into major donors through meaningful engagement. It’s a process that, when done consistently, can truly catapult an organization’s major gift fundraising to the next level.

Whether you’re a seasoned major gift officer looking to refine your approach, a development director aiming to build a powerhouse program, an executive director looking to scale your organization’s capacity for transformational giving, or a board member seeking to understand the transformative potential of major gifts, The Intentional Fundraiser podcast is your source for growth and excellence in major gift fundraising.

So, buckle up! We're about to embark on a journey to take your major gift program to the next level – and beyond. Let's get intentional about major gift fundraising!

Keep transforming,
Tammy Zonker
Major Gift Expert & Keynote Speaker
Fundraising Transformed

#ScaleRaiseDo

About your host

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Tammy Zonker

Hey, There! I’m Tammy Zonker.

I'm the Founder and President of Fundraising Transformed and host of The Intentional Fundraiser Podcast.

I’ve been a major gifts strategist and fundraising expert for more than 25 years. I’m also a certified AFP Master Trainer and international speaker.

I’ve Led and trained thousands of nonprofit social service organizations, private schools, colleges and universities, and healthcare organizations to collectively raise more than a half-billion dollars — and counting — including a single gift of $27.1M.

I have served as adjunct faculty at Indiana University and technical editor for Wiley Publishing’s “Fundraising for Dummies” third edition.

I currently serve as Dean at the Institute for Charitable Giving, a member of the AFP International Conference Education Committee, a member of the Nonprofit Quarterly’s Editorial Advisory Board, a contributing writer to NonProfit PRO, and an advisor at Capital Campaign Pro.

I would love to learn more about the amazing work you do and explore how we can work together to take your fundraising to the next, next level.